With the end of January fast approaching, it’s time to see how many New Year’s resolutions have been broken, and fitness is no exception.
“The day after New Year’s Day, we were already busy,” said Denise McGarvey, who owns Curves, a fitness center geared toward women, in Penfield.
Indeed, there is a certain sense of urgency that comes with the start of each year as people of all ages resolve to eat healthier and exercise more often.
McGarvey said that after January, the busiest times of year for Curves typically come in the early spring, as “shorts season” approaches, and in September, as parents and children fall back into the school year routine.
But while many new members may start the year with enthusiasm, the trick is keeping that momentum going year round.